Education Outside the Classroom

Coaches Across Continents is a global leader in the sport for social impact movement. Community based organizations from 95 countries have requested partnerships with Coaches Across Continents, enabling them to utilize our year-round strategic resources to Design, Develop, and Implement sustainable sport for Social Impact programs and focus on local issues such as: female empowerment, including gender equity; conflict prevention, including social inclusion; health and wellness, including HIV/AIDS behavior change; child rights; vital life skills; and fun. Our key to success is a unique Self-Directed Learning model that educates people to identify, address, and solve problems specific to their communities. We mentor organizations and empower communities to question harmful traditional, cultural, and religious practices; responsibly choose their own futures; and create sustainable change.

Our Corporate Legacy Team partners with corporations and foundations to Design, Develop, and Implement Corporate Social Responsibility and Cause Marketing Initiatives. We bring ideas to life. CAC's global expertise and strategic resources enable us to deliver lasting sustainable social impact and valuable return on investment.

Our Community Legacy Team mentors our community partner organizations in over 40 countries through our Hat-Trick Initiative, consisting of our ASK for Choice or Chance to Choice pathways. Through our Design, Develop, and Implement consultancy process, we create legacies of change based on the UN Sustainable Development Goals.


We envision the day when all governments, corporations, foundations, schools, and communities have the skills to use sport as a social impact tool and make the choice to do so.


We ensure human rights by empowering communities with the knowledge and skills to create their own future.


What inspires us the most:

• The capacity of communities to change
• The need to question harmful traditional, religious, and cultural practices
• The opportunity for women to be treated as equals in sport and society
• The unifying nature of sport
• The chance for children to laugh
• The ability for individuals, groups, and communities to choose their future

Our Methodology

Self-Directed Learning: the foundation of our work

Self-Directed Learners possess attitudes such as independence of mind, confidence in their own judgment, a sense of self-esteem leading to self-actualization and the ability to cooperate and collaborate with others. They are independent thinkers who can define and solve problems, reason logically, engage in the imaginative projection of their own ideas and set goals and strategies to achieve them. They reflect upon experience and learn from it.

Recently Board member Dr. Judith Gates and Chief Executive Brian Suskiewicz had an article published by Soccer & Society, Soccer Changes Lives: from learned helplessness to self-directed learners.

Monitoring & Evaluation: Measuring Our Success

Coaches Across Continents (CAC) measures our success in engaging leaders to become Self-Directed Learners and create locally owned sustainability. CAC trains knowledgeable, skilled individuals who are critical thinkers capable of driving change and educating their entire community. Empowering youth and adult leaders, individuals, and organizations yields profound, tangible results that carry over to future generations. Research has shown that developing local leadership is a cost-effective strategy to generate long-term behavior change and community development. CAC’s quantitative and qualitative Monitoring and Evaluation provides key insights that improve communication at all levels, provides for adaptation to local needs, and informs future programs thus ensuring the continual improvement of the quality of services delivered to our partners.

Theory of Change

The predominant approach to change in developing countries is typically top-down, outside in, and deficit based. In the case of NGOs this frequently manifests itself in a “west knows best” approach, by which foreign experts identify what they perceive to be local community issues. Externally determined solutions are then presented to local recipients with the expectation that they will be accepted and long term change will result. The change process is thus based on primary ownership by outsiders who analyse the situation based upon their perspectives, issues external directives and seek to change local communities without input from the community itself.

Conversely the guiding principles of Coaches Across Continents’ theory of change are that it should be bottom up, inside out and based on building community capacity. Change is fostered from within by empowering local partners to question previously taken for granted cultural certainties, challenge damaging local traditions and make responsible choices for their future. The Coaches Across Continents curriculum is structured to create Self-Directed Learners who have the capacity to identify, analyze and address local concerns and to see the world in a fundamentally different way.

Feel free to read Coaches Across Continents' full Theory of Change.

From Chance to Choice

Coaches Across Continents has adopted an innovative curriculum development program based upon our own “From Chance to Choice” philosophy first identified and described by Dr. Judith Gates, a member of our Coach Advisory Board.

We believe that young people throughout the world go through similar stages of development. “From Chance to Choice” focuses upon the principles of moving from the chance and conformity of an unquestioned lifestyle through deepening insight to the recognition of potential choices. Personal life skills are required to make and act upon these choices – Coaches Across Continents works to give youth the life skills they need to move beyond “Chance” and reach “Choice:”

  1. Chance of birth: the inheritance of country, culture, religion, family norms and traditions determine life style.
  2. Conformity of childhood: unquestioning acceptance, fitting in to inherited culture and unawareness of alternatives lead to cultural acquiescence.
  3. Conflict of adolescence: ritual rebellion, self-assertion and questioning of the “taken for granted” contribute to the emerging individual.
  4. Certainty of post-adolescence: the need for peer approval, similarity, acceptance and the avoidance of doubt leads to culturally created complacency
  5. Contradictions: the awareness of ambiguities, recognition of complexity and acceptance that no one answer is sufficient deepen uncertainty and doubt, supporting rejection of that which was previously taken for granted
  6. Challenge: widening horizons, gaining insights, glimpsing alternative ways of thinking, considering options and imagining a different future opens up previously unrecognized possibilities for new ways of living
  7. Choice: growing in confidence, taking personal responsibility, owning your life, creating oneself and choosing a future empowers and liberates from the constraints of the past

Our Awards (23 and counting...)

NextGen Leader Stephenson

European Sustainability Strategist Stephenson was named a NextGen Leader 2018 by the Sport Industry Group.

Global Impact of the Year Award

CAC was shortlisted for the Global Impact of the Year Award at the Beyond Sport Awards.

Charity Film Awards

For our ASK for Choice film CAC's videographer Kevin O'Donovan was shortlisted at the Charity Film Awards.

Clinton Global Initiative

CAC was accepted membership into the Clinton Global Initiative for 2015.

Football For Good Awards 2015

CAC was shortlisted in the categories of "Champion of the Women's Game" and "International Impact Award."

Old Millfieldian of the Year 2013

The Millfield School (UK) recognized CAC founder Nick Gates as their Society Man of the Year .

Peace and Sport Finalist 2011

CAC was a finalist for the “"NGO for Peace of The Year" award for our work with Child Soldiers in Uganda.

Sir Bobby Robson Foundation

CAC was selected by the Sir Bobby Robson Foundation to receive equipment left by fans at St James’s Park.

Best Sport & Social Impact Org

CAC was name the Best Sport & Social Impact Organization 2017 by Global Health and Pharma.

Corporate of the Year Winner

CAC's partnership with Chevrolet was named 'Corporate of the Year' by Beyond Sport.

Games 4 Good Foundation 2016

We were awarded a grant by Games 4 Good Foundation for our partnership with training4changeS in South Africa.

Beyond Sport Awards

CAC was shortlisted for the 2015 Beyond Sport Awards in the UNICEF Safeguarding Children in Sport category.

Kicking + Screening Winner 2012

Kicking + Screening Film Festivan announced that it had selected CAC as its Social Initiative for 2012.

Community Sports Facility Award

Connor Sport Court developed Tanzania’s first all weather, multi-purpose court in Kigoma.

Beyond Sport Award Winner

CAC won the Best New Project award at this global event in 2009.

Global Sports Finalist 2010

CAC was selected as a finalist at the Global Sports Forum in the Sport and Education category.

Most Impactful Social Innovator

Brian Suskiewicz was named one of the 50 Most Impactful Social Innovators at the CHRO Asia Awards.

100 Best Global Coaching Leaders

Chief Executive Suskiewicz was named one of the 100 Best Global Coaching Leaders at the CHRO Asia Awards.

Games 4 Good Foundation 2015

We were awarded a grant by Games 4 Good Foundation for our partnership with Breaking Ground in Cameroon.

Charity Times Awards

CAC was shortlisted in the category of "Charity of the Year: with an income of less than £1 million."

Google Ad Words Award 2014

CAC won the prestigious Google Ad Grants Award from Sports and Social Change in 2014.

One World Futbol Winner 2012

CAC is working with the One World Play Project to get their balls to all our global program sites.

All 4 Africa Finalist 2009

CAC was a finalist at the SCORE4Africa Awards in London in 2009.

Our Staff, Teams, and Board of Directors

Coaches Across Continents has a dedicated and diverse group of individuals who make up our staff, teams, and board of directors. They include ex-English Premier League executives, US Soccer Hall of Fame members, World Cup Champions, professional coaches, Harvard graduates, world travelers, and business professionals. As a group they are able to complement each others strengths and deliver an organization which continues to be a global leader in sport for social impact.

To ensure that our 501 (c) 3 organization and UK-registered charity run as efficiently as possible, we have created four unique boards and teams to help guide our operations.

1. The Board of Directors oversees the whole organization and ensures that we run an efficient business.
2. The Coach Advisory Team works on our curriculum, on-line mentoring, and coach education. They also are committed to volunteer and staff recruitment.
3. The Business Advisory Team examines how we best develop our not-for-profit business model and connects with grants, foundations, and corporations for partnerships.
4. The ASK For Choice Advisory Team works to bring gender policies to life around the world, as well as the sustainability of this initiative.

CAC's Sophie Legros sums up the feelings of the team when she says that “I am still amazed at the power soccer has to transcend language or cultures and to connect people.”

Board of Directors

Steve Bowsher
Bill Gates
Seamus Malin

Coach Advisory Team

Mike Calise
Tracy Noonan
Dr. Andy Old
John O'Sullivan
Carrie Taylor
Tim Wheaton
Staci Wilson

ASK for Choice Advisory Team

Dr. Judith Gates
Gail Buswell
Andrea Montalbano
Susie Petruccelli
Margeret Purse
Kelly Conheeney
Kaitlin Swarts
Beverly Leon
Alex Singer
Marie Margolius

Business Advisory Team

Christian Aviza
Nick D'Onofrio
FJ Gould
Alicia Byrnes-Johnson
Marie Margolius
Ciaran McArdle
Marc Pino
Jamie Reilly
Adam Rousmaniere

Our Partners



Chevrolet FC

Sir Bobby Robson Foundation

Clinton Global Initiative

Women Win

Games 4 Good Foundation

Beyond Sport

Xara Soccer

Middlesbrough Football Club

Taiji Brand Group

Sport Session Planner

Soccer in the Sand

XL Sports World

One World Play Project

Standard Chartered Bank

Street Football World

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