Sustainable Legacies For A Changing World
Coaches Across Continents is a unique NGO that provides process consultancy, year-round strategic resources, and implementation delivery to empower organizations to create legacies of social change.
Our Corporate Legacy Team partners with corporations and foundations to Design, Develop and Implement Corporate Social Responsibility and Cause Marketing campaigns. CAC’s global expertise and strategic resources enable us to deliver lasting sustainable social impact and valuable return on investment for your company.
Our Community Legacy Team partners with hundreds of community organizations in more than 40 countries to Design, Develop and Implement year-round sport for social impact programs. Our strategic resources from our Chance to Choice and ASK for Choice Initiatives empower local communities to address key social issues like women's and child rights, gender equity, conflict prevention, health and wellness, and vital life skills enabling them to choose their own future.
Strategic DESIGN pathway. CAC will support corporate partners through the following steps:
•CSR and Cause marketing needs analysis
•Clarify company’s current brand and marketing reality
•Clarify company’s current and desired core values
•Co-construct desired future vision for CSR and Cause Marketing
Strategic DEVELOPMENT pathway. CAC will support corporate partners through the following steps:
•Building a sustainable brand story
•Choosing a social development issue
•Selecting communities, countries and continents.
•Developing an internal employee engagement strategy
•Engaging customers through the corporate initiative
•Creating brand reputation
Strategic corporate IMPLEMENTATION. CAC will support corporate partners through the following steps:
•Launch of new CSR and Cause Marketing initiative.
•Corporate employee education
•Program naming rights
•Branded safe spaces
•Social media content and promotion.
•Stakeholder events, community event days.
Michael Johnson Foundation
Standard Chartered Goal
LEARN MORE Case Study: Chevrolet FC
LEARN MORE Case Study: Michael Johnson Foundation
LEARN MORE Case Study: Standard Chartered Bank