• Empowering Leaders Globally

    March 22, 2019.  CAC has helped to develop and empower 22,000+ community leaders over the past decade.  Our investment in creating leaders goes far beyond our On-Field Purposeful Play: Creating Education Outside the Classroom trainings.   Professional Development is a key component of our strategy, which is best highlighted through three of our year-round strategic resources: Global Networking, Community Impact Coach Initiative, and Global Leadership Courses.  Engaging in our year-round strategic resources is necessary for to be accredited by CAC in Purposeful Play.

    Global Networking: Recently we invited five local leaders from CAC’s network from Jordan, Lebanon, and India to join Chief Executive Brian Suskiewicz at the EMPOWER Conference in Doha, Qatar.  They assisted in delivering two workshops and one On-Field coaching education in Purposeful Play to some of the 650 participants attending the conference from 50 countries.  The focus of the conference was the role of youth as agents and catalysts for peace and dialogue for sustainable development.  The full CAC team was Chief Exec Brian and SDL Educator Jamie Tomkinson, along with Benny Marcus (Parikrma Foundation, India), Tejas Ramakrishna (Sparky Football, India), Jaspreet Kaur (YFC Rurka Kalan, India), Rose Abou Elias (Arcenciel, Lebanon), and Wala’a Abu Shihab (Reclaim Childhood, Jordan). The team was recognized for their efforts on stage by the EMPOWER Conference at the conclusion of the event.  CAC continues to look for professional development opportunities, like this conference, to benefit the most promising leaders in our network.

    Global Leadership Courses: CAC currently is an implementing partner with the MJYL Program that just accepted it’s fourth class of leaders.  CAC is instrumental in assisting Michael Johnson in selecting promising young leaders from around the world and developing them over the course of the year both at Michael’s high performance training center in Dallas as well as throughout the year through CAC’s 28 year-round strategic resources as they implement their own legacy projects to impact their communities.  In fact, one former MJYL, Jamie Tomkinson, recently joined the CAC senior staff full-time based on his growth and development over the past several years.  CAC is exploring being able to provide other similar initiatives to give even more opportunities like this one to promising leaders on a continental and global scale.

    Community Impact Coach Initiative: Our CIC Initiative is the most widely known strategic resource that CAC offers to promising leaders each year.  We provide opportunities for coaches in 25+ countries to join and travel with the CAC staff each year as we deliver Purposeful Play On-Field Education in other communities.  This provides for intense professional development and learning, cultural exchange between individuals and communities, and giving our host communities multiple voices and perspectives to implementing Purposeful Play.  For many CICs, this is the first time they have flown on an airplane, traveled internationally, or even seen parts of their own countries.

    Investment: CAC already invests a great deal in leaders to implement Purposeful Play and impact communities and countries around the world.  With a strong corporate or foundation partner – our efforts could be magnified immensely.  And for just a small individual donation, you can empower a young leader globally which will benefit the hundreds and thousands of children they work with directly and through their community organization. #WhatsYourLegacy?

  • Rohingya Refugees and UN SDGs

    Over 900,000 Rohingya refugees are now living in Cox’s Bazar, Bangladesh. This is 3x bigger than any other refugee camp in the world.  Starting last year, renewed violence including reports of rape, murder, and arson forced nearly all the Rohingya people living in the Rakhine state of Myanmar to flee to neighboring Bangladesh, and instantly fracturing their society.

    Imagine all the people living in Austin, Texas fleeing en masse with no possessions, money, or communication – with family & friends permanently separated… or worse.

    The UNHCR has taken the monumental task to lead the care for this population, including feeding, housing, and other basic needs. But these services only address so much. Refugees are coming from an instantly fractured society and arriving at a place where they might not know anyone.  Many have been permanently separated from families, neighbors, and friends.  Individuals, especially children, single women, the elderly, and the disabled are at increased vulnerability to suffer additional harm. It is here that other organizations, oftentimes NGOs, look to work with the UNHCR to provide vital services including Community Based Protection.

    Coaches Across Continents, supported by the Asian Football Confederation (AFC) and the Bangladesh Football Federation (BFF), have started a 6-month pilot program to use football to create Community Based Protection.  Our program is using football to rebuild that fabric of society, and those networks, so that people are able to care for their families, their new neighbors, and each other – so that everyone is better supported and better protected, and therefore at reduced risk for experiencing additional harm.

    Our On-Field interview with Adam Nord (UNHCR Community Based Protection) explains this concept further in this 3+ minute video.

    “I see that this program… is a very important part of this as well.  It’s about using a very strong community-based approach to train new young refugee coaches who are then going to go back into their community to work with and to support other youth / other individuals in a way that engages and strengthens those society ties.  That’s complimented within CAC’s trainings on child protection, violence, and other issues, allows them then to engage through sports… in discussing those issues that are affecting their communities”

    “It’s an excellent example of a community based approach”     – Adam Nord, UNHCR Child Protection

    Over the course of the 6-month pilot supported by the AFC, Coaches Across Continents has trained 75 local Rohingya refugees to become soccer coaches across 25 different camps/districts within Cox’s Bazar. Equipment has been provided by the AFC and BFF so that they can engage boys and girls in their community on a weekly basis, and begin to impact some of the 500,000 children under the age of 17 living in the camps.  Throughout the year the newly minted coaches will receive communication, mentoring, and support from the BFF and CAC.  The 6-month pilot will culminate with a Football Fun Festival in May, 2019, with an eye towards continuing and expanding this program as funding allows.

    To support or learn more about this initiative, please contact CAC Chief Executive Brian Suskiewicz at

  • Beginning in Bangladesh

    December 10, 2018.  Dhaka, Bangladesh.  This past week we implemented programming through our partnership with the Asian Football Confederation.  We are in Dhaka, the capital of the 8thmost populous country in the world.  In addition to the AFC, we are also working with the Bangladesh Football Federation and the Jaago Foundation (UNSDG17: Partnerships for the Goals).   Our work will benefit thousands of underprivileged children throughout Bangladesh by empowering Jaago volunteers to use CAC’s Education Outside the Classroom methodology and curriculum.

    We believe, football (sports) is the one of the most powerful tools to bring a positive impact for any nation. This is something, which represents youth, energy & friendship all together. – Jaago Foundation

    With a strong background in classroom education and extracurricular activities for disadvantaged children, the Jaago Foundation is a natural partner.  42 volunteers came to Dhaka from across the country, and we implemented a curriculum that will address UNSDG #3: Good Health and Well-Being and UNSDG #4: Quality Education; while also implementing a strong program to address Safeguarding Children in Sport.  This is especially relevant, especially after our global work last month for Universal Children’s Day.

    “I am a passionate traveler, I often go to rural areas in Bangladesh to teach tribal children. They don’t speak Bengali but through football I connect. Now, I can teach them health and lifestyle through CAC games as football is a global language.” – Rafat (Kazi): Jaago, Dhaka.

    Stay tuned next week as our AFC/BFF partnership will bring us into the world’s largest refugee camp, Cox’s Bazar, home of over 900,000 refugees including half a million children under the age of 17.

  • #BeAChampionForChildren: Universal Children’s Day

    We at Coaches Across Continents applaud all our partners who joined with us, and with UNICEF, to champion the rights of children on the recent Universal Children’s Day (November 20th).

    Initially Coaches Across Continents invited partners to begin creating a Child Protection Policy unique to their community. Over 100 partner groups responded.

    Together we raised global awareness of the need to safeguard children in 105+ countries on 6 continents.

    Partners were asked to identify the form of child abuse they most wanted to change within their community. Physical, emotional, sexual and verbal abuse were identified and next steps considered.

    Key issues emerged. These recognised that abuse is often a taken for granted cultural habit, as well as being an abuse of power. Respect for young people was thought to be crucial, while bullying should be avoided.

    Partners who had created a Child Protection Policy asked CAC for curriculum games and online education. CAC distributed a curriculum packet of five games which addressed the four different forms of child abuse, as well as showing how to prevent child abuse in the future.

    Stories flooded in showing the many CAC games that had been played around the world on Universal Children’s Day.

    Additionally CAC invited partners to download and use UNICEF’s International Safeguards for Children in Sport, where CAC was a pioneering member.

    Together we all lived up to the hashtag #BeAChampionForChildren, knowing that by protecting children we were advancing the United Nations Sustainable Development Goals.

    #WhatsYourLegacy?

  • Global Leaders: Soccerex and Coaches Across Continents Sign Official Partnership

    Soccerex, the Global Leader for the Business of Soccer and Coaches Across Continents (CAC), the Global Leaders in Creating Legacies have signed a unique partnership agreement for CAC to be the Official Charity Partner of Soccerex.

    Over the last 20 years, Soccerex has brought the world of football together to network in a unique commercial environment. From hosting industry leading networking events across the globe to expert market insight campaigns, Soccerex provides a platform to connect businesses with the game’s key stakeholders.

    This November, Soccerex will take their proven industry platform to Miami where they will host Soccerex USA at Miami’s iconic Marlins Park on 15-16 November in partnership with key market stakeholders such as Concacaf, MLS and La Liga. Coaches Across Continents will be exhibiting at the event and be part of an expected attendance of over 1400 senior industry professionals.

    Coaches Across Continents has been Creating Soccer Legacies by partnering with corporations, foundations, governments, and community-based organizations in 56 countries on 6 continents, impacting 16 million children.  Successful corporate client partnerships include Nike, Chevrolet, Standard Chartered Bank, Postobón, Bloomberg, New Balance, and more.  CAC was recognized last week with the Beyond Sport Global Impact of the Year Award.

    “We are delighted to work closely with Soccerex to offer Corporate Social Responsibility and Cause Marketing partnership opportunities for their network of soccer partners.  It is an exciting opportunity to use soccer to have real social impact around the world.” – Nick Gates, Founder and Global Strategist, Coaches Across Continents.

    “Soccerex unites the different commercial elements of the game but it is also an important opportunity to showcase soccer’s power to promote social change. This partnership with Coaches Across Continents will allow us to offer real expertise in this field to our delegates” – David Wright, Marketing Director, Soccerex

    For more information, please contact Coaches Across Continents at: or Soccerex at:

    About Soccerex USA

    Soccerex USA is sponsored by the London Football Exchange, the world’s first fully integrated soccer club stock exchange and marketplace, and hosted in partnership with General American Capital Partners. The two day event will take place at Miami’s iconic Marlins Park and will comprise an exhibition showcasing the latest soccer business, performance and technology innovations.

    Soccerex USA will include a programme of structured and informal networking events to connect delegates from across the USA and the rest of the world and it will feature a market leading conference agenda, with international experts tackling topics such as league expansion, women’s soccer, youth development, eSports, stadia technology, investment and new commercial opportunities.

    For more information on Soccerex USA please go to www.soccerex.com/usa.

  • I Will Be Strong!

    July 28, 2018.  Board member Dr. Judith Gates is with our team, back in Kigoma, Tanzania where we held our first-ever program ten years ago. #CAC10.  #WhatsYourLegacy?

    “I Will Be Strong!”

    These were the final words I heard amidst all of the goodbyes, exchange of email addresses and chatter about selfie photo ops that invariably mark the end of a Coaches Across Continents programme. Teachers and coaches were jostling with each other and sharing plans as to how they were going to put all they had learned that week into practice. The group of students, identifiable by their green uniforms, were talking enthusiastically about new insights gained.

    She came up to me. Tall and athletically built, she unexpectedly hugged me, kissed my cheek and said, “Thank you. I will be strong!”

    My spirits soared. I understood what she was saying. I knew what she meant.

    This week’s programme was to mark the 10th anniversary of Coaches Across Continents. Ten years ago the very first CAC programme was held in Kigoma, Tanzania. CAC had returned to mark this important anniversary. It all began here. From one programme in one country in 2008, CAC is now working in over 50 countries around the world.

    All week, with Nick working alongside Nico as leader, the group had focussed on the challenging issue of Child Rights and Child Protection. Curriculum activities had included games in which participants had identified sources of potential harm, recognised the varying forms of abuse, identified who could be of help and which places could be considered safe. They had explored attitudes and expectations relevant to their local community. Teachers and students had shared ideas together during the games, but also worked separately to discuss factors which were specifically relevant to their age group or profession. They had then talked with each and demonstrated their capacity for understanding differing points of view.

    I had led a discussion on abuse. I asked which form of abuse, physical, emotional, verbal or sexual, was most prevalent in their community. Hesitation was minimal. The vast majority of both teachers and students cited sexual abuse. Teenage pregnancies were high. Girls were forced to marry at an early age. Hunger and poverty led to girls being sold, or selling themselves, sometimes for only a bag of rice. The boundary between Child Rights and Women’s Rights blurred as they explored the reality of life for young girls in their community.

    I asked teachers and students, each in their separate group, to think about what could be done, how things could improve. Acknowledging the problem openly was seen as key. The students suggested media reporting, government intervention. Their message was clear. We deserve support and help. Children should not have to experience these things. Teachers suggested education and parental involvement. Both groups wanted answers and action. The aspiration of the girl students was to complete their education and find a job, so that their subsequent life decisions were made from a position of relative strength.

    The final words I shared with them were about personal responsibility. We can turn to others to make the changes we want, but we each have the capacity to influence in some way the context in which we live. I asked them to be strong. I asked them to contribute to the changes they hoped for.

    I told them they each could be part of the solution, they each could contribute to making Kigoma an even better community.

    And she had heard me. Her final words were of latent power, of commitment, of hope. “I will be strong!” That is the message CAC endeavours to leave behind, hoping that it will take root and contribute to locally desired community changes around the world. Another first for Kigoma!

    ~ Dr. Judith Gates