We Are Moving With Rexona
Creating Legacies 17, the Coaches Across Continents consultancy brand, is proud to be a partner on the Rexona Breaking Limits Programme. Rexona, also known as Degree, Sure or Shield, is a Unilever deodorant brand dedicated to getting people moving.
The Breaking Limits Programme is a cutting-edge initiative developed in partnership with Beyond Sport to transform the lives of young people through sport and physical activity. Launched on April 6th, the International Day of Sport for Development and Peace, the programme will empower millions of young people with the confidence and opportunity to move more. Everyone deserves the right to experience the many benefits movement brings – whoever you are, however you move. Follow @rexona to learn more about the #Rexona #BreakingLimits programme.
Coaches Across Continents, alongside fellow program partners The Change Foundation and The Sports Creative, have designed and delivered online video and program content for organisations around the world to use in their sustainable local play-based programming. Virtual Modules will be provided for both introductory and advanced level coaches and organisations. Coaches Across Continents Modules are focused on Confidence and Access, and Inclusion.
Click here to fill out a short form and access the digital training platform including Module 2: Confidence and Access.
Thanks to the incredible CAC leaders who assisted us in putting Module 2 together- Daniela Gutierrez, David Mulo, Elvis Nshimba, Freya Levy, Jaspreet Kaur, Jesus Valenzuela, Jonathan Hannay, Lee Docherty, Lina Restrepo, Luis Mendoza, Nico Achimpota, Orlando Carlos de Villa Neto, Patty Caceres, Romina Calatayud, Rose Abou Elias, Tejas R, and Vero Turiza.
Click here to fill out a short form and access the digital training platform including Module 3: Inclusion.
Thanks to the incredible CAC leaders who assisted us in putting Module 3 together- Amanda Bezerra, Ariel Wulfman, Benny Marquis, Daniela Gutierrez, David Mulo, Estahappy Mariki, Lina Restrepo, Maria Alejandra Vanegas Muñoz, Regina Bezerra, Vero Turiza, and Vicente Gabriel Valdelamar.
• Rexona believes in the power of movement to transform lives
• Everyone should be able to experience the incredible physical, mental and social benefits
movement brings – whoever you are, however you move
• Too many people face barriers preventing them from moving.
• Self-doubt holds people back. They fear failure or judgement from others and lack
confidence in their own ability.
• Society further fuels our fear. Too often, people are made to feel they aren’t capable of
doing something by others. They face discrimination because of their race, gender or
• Sure is fighting for a world where everyone has the confidence to move more.
Rexona Breaking Limits Programme
• The Rexona Breaking Limits Programme will empower young people with the confidence and
opportunity to move.
• The programme has the power to transform the lives of young people. Because through
movement, everyone can find the confidence to break limits – those set by themselves and
Reclaim Childhood & UKSD Latest Accredited Organizations
As part of CAC’s 2020 celebrations of International Women’s Day worldwide we are very excited to announce that another amazing organization in our global collaboration has been accredited in Purposeful Play: Congratulations to Reclaim Childhood!!!
CAC and Reclaim Childhood have been working closely together for more than 3 years. During this time we have shared resources and experiences, played lots of games, learned through honest dialogue on and off the field, and evolved in our understanding of what it takes to deliver programs for girls, led by women and in contexts complicated by politics and war. Nora Dooley, who has been with CAC for 7 years working with community partners worldwide, says of Reclaim Childhood: “I have said this to CAC staff, to the RC team, and to anyone who is listening – these programs in Jordan are some of the best examples I have ever experienced first hand and from a distance of what a ‘safe space’ looks like for girls and women to play and learn. Every interaction I have with RC holds honesty and a fierce commitment to these women and girls at its center. Personal strong opinion: Anyone in this space of sport/play/education for local and global development should check out this program and see what they can learn.”
We also wanted to take this moment to give another shout-out to recently accredited organization, UKSD! Our two years working alongside this powerful organization based in Massachusetts have been intense, thoughtful and always very fun. This is a group of humans building a legacy in a country that values developing talent in sport, making money and winning championships to the extreme extent that programs like UKSD are few and far between. We are so energized working closely with UKSD to support their use of Purposeful Play as a tool to challenge the harmful cultures around sport in the US and inspire young female leaders to find and share their voices in this complicated society. And a special shout-out to a particular young leader, Lexi Papavasiliou, who has been a superpower driving the incredible impact of UKSD in communities around Massachusetts and worldwide. CAC met Lexi in 2018 and we are constantly inspired by her strength and commitment to social change. Congratulations again to UKSD!!
The Most Valuable Toolset
Something we have learned through our journey here at UKSD is the importance of making partnerships. For the past few weeks, we have partnered with South Shore Select and Coaches Across Continents in order to enhance all of our abilities to reach kids through the game of soccer.
South Shore Select is an all girls soccer club located in Hingham, MA. Although they focus much of their work on building talented young athletes who are both technically and tactically educated, they are very much aware of the importance of helping their players also build their sense of character, commitment, leadership potential, and global awareness. It is because of this that Select welcomed, with open arms, Coaches Across Continents hands- on-training. Over the course of two weeks, Select Coaches, along with our very own UKSD coaches, actively participated in CAC educational sessions. However, don’t let the word education make you think of classrooms and books. The CAC staff had us moving, playing, thinking on our toes, and having deep and meaningful discussions. Their mission is to use sport as a means of community growth and awareness. They knew that with a pitch full of coaches and even some players that the best way to do this was through the game itself.
Because CAC tailors their curriculums to the communities they are serving, they asked Select and ourselves what topics we wanted to focus on in our sessions . They wanted to know what we felt we needed in order to strengthen the kids we work with. We each came to the decision that some of the main focuses would be women’s empowerment, gender equity, leadership, healthy competition, and the definition of success. Throughout the training, these topics evolved in the most thoughtful and organic ways. Each coach was able to add their insight, experience, and how they could and would implement the lessons we were learning into our sessions with our kids.
The beauty of our discussions were that there really was no wrong answer. Each coach was encouraged to take what they could from the different activities and games and find ways to adapt them depending on the age, diversity, needs, etc. of the particular group we would be working with. Every one of us walked away, day after day, with valuable skills and lessons we could implement immediately.
It was in discussion after the trainings that we collectively recognized something; this type of player education could, quite possibly, be the most valuable toolset we could ever give the kids we work with.
Although some will go on to play at the collegiate level or pursue careers having something to do with soccer or sport, many will pursue other endeavors. We need to give skills which can transfer from their training on the field to whatever it is that they choose to do off of it.
We’re so excited for this partnership we’ve built with South Shore Select and Coaches Across Continents. It’s not everyday that an established soccer club will make time for this type of work. Even though winning may be important, they recognize that building youth with exceptional character is far more important. We can’t wait to see what the future holds for each of these organizations and our connections with them.
Friendship and Partnership for CAC in NYC
September 22nd 2017. CAC ASK for Choice Strategist Nora Dooley reflects on our program in New York with South Bronx United.
I met Eric Saito, the Education Director at South Bronx United, when we were volunteers together in South Africa with Grassroot Soccer. Four years later we both find ourselves still committed to the spaces we chose next: organizations that believe in the potential of sport to be a powerful force of compassion and opportunity. We go about our efforts in different ways, holding onto the belief that collaboration and partnership can launch us into new and improved realities.
So in 2017 Coaches Across Continents and South Bronx United launched a new partnership, spearheaded by that friendship forged across oceans years ago. We held the first On-Field training in August with leaders from the ranks of SBU as well as other organizations around the boroughs of New York City.
Over the course of this week we played over 40 CAC sport for social impact games and covered a range of topics including immigration, racism, income inequality, gender, bullying, sexual health and stereotypes. We discussed different strategies of coaching in order to stimulate dialogue around relevant social issues in participants’ lives and communities. We also recognize that some players come to a soccer field to escape some of these issues – so we dug into methodology that allows coaches to create opportunities for players to solve their own problems on the field, developing skills that will transfer into other social spheres.
The players in SBU sport and education programs are from marginalized and vulnerable populations in the South Bronx. Many come from families of immigrants if they are not immigrants themselves. At a time in the US and the world when finding innovative and collaborative solutions to addressing serious issues of discrimination feels urgent, it is an honor to be able to do so with an inspiring group of New Yorkers, in a city I have called home, and with a dear friend.
Coming away from this week begs a few questions: How can we build more coalitions in the US – cross-community, cross-issue, cross-sector? How can sport for development programs hold more space in the conversations at the intersections of social justice, education and politics? How can we leverage sport as an artistic tool for activism, like so many already use visual arts, music, and literature?
Lots to think about, lots to do… back to work!
Michael Johnson Convenes Young Leaders in Dallas Summit
June 21st 2017. Thanks to Beyond Sport for the following press release.
Olympic legend Michael Johnson brings young leaders from 10 different countries together for a week-long summit at his cutting-edge performance center in Texas, furthering his support of young people working, leading and improving their community through sport around the world through the Michael Johnson Foundation.
Now in the second year of the program, the Michael Johnson Young Leaders – all of whom have overcome adversity in their lives in some way – are given the confidence, skills and resources to use sport to make a positive impact on their future. The program focuses on world class sports training, leadership development and community engagement.
Following the success of the inaugural program in 2016, the newest cohort of Young Leaders will travel to the Michael Johnson Performance Center, Dallas, from all over the world – Jamaica, Australia, Zambia, USA, UK, India, Philippines, Lebanon, Singapore and South Africa.
The first phase of the program will involve the Young Leaders going through an intensive one week course of activities focusing on leadership development, community engagement and sports coaching and performance. They will be supported by a team of experts from around the world who specialize in sport for development, community coaching and youth leadership. This includes support from the Michael Johnson Performance team of cutting edge performance coaches, nutrition educators and sports administrators.
Following the course in Dallas, the Young Leaders will go through a personalized twelve-month plan to support a key project they have developed that will use sport to engage and improve their community, as well as their own personal development. This support includes state-of-the-art virtual sports coaching sessions designed by Michael Johnson Performance Center, ongoing mentoring to continue their leadership development, and tangible support for their own goals and projects aimed at using sport to help their community. This includes funding, kit, and connections into to an extensive global network of leading organizations in sports, government, education, business and development.
Following the year-long engagement, the Young Leaders will continue to be supported as alumni of the program, providing them with network, profile, and tangible education and employment opportunities.
Michael Johnson said of the launch of the second year of the program: “These young people are already doing incredible things in their communities. We have a participant who is dodging bullets in order to provide sports training for young girls. We have a participant who is campaigning to the UK government for better access to disability sport. They are truly inspiring and have shown me the incredible plans they have to transform their communities, but which they need help to implement. We will be here to give them that help and we can’t wait to see what they will achieve.”
Regarding the desired outcomes for the young people on the programme, Michael said: “It’s not about finding the next Gold Medallist – although if someone has the potential then Michael Johnson Performance will identify and nurture that talent. It is our hope that successful alumni of Young Leaders will become community leaders by starting their own sports charity or clubs, or become an influential coach to young people. Success here means that every single young person who has gone through Young Leaders will have the skills and opportunity to be a positive influence in their community.”
Jamie Tomkinson ,22, a Young Leader from Class of 2016 , used the skills learnt and networks built to increase the role he plays in his community in Edinburgh: “As a result of the support from the MJYL program and the partner organizations, I have received support to deliver sport-based youth clubs for children and young people from disadvantaged areas”.
Another MJYL alumnus, Simon, 17, from Uganda said, “As a result of the skills I learned and the ongoing support from the team at MJP, I was able to organize sporting events that coincided with World Peace Day.”
The participants for the Class of 2017 were selected by Michael and a carefully curated panel of experts in youth leadership, sport, and social change. The selection process was carried out in partnership with Coaches Across Continents, the award-winning global charity that trains up local community leaders in using sport as a tool for social change.
CAC’s LA Adventure
January 17th 2017. The CAC world has revolved around Los Angeles, USA over the past 10 days. For 4 days the team discussed CAC strategy at the Hawthorne Police Department who kindly allowed us to use their community room. We also covered new aspects of the CAC curriculum on the Chevrolet FC field which is managed and used by the Hawthorne PD to break down barriers between the police and local youth. It was built last year and opened by Manchester United legend Denis Irwin and Gyasi Zardes of LA Galaxy. Towards the end of the 10 days we branched out and fulfilled other commitments in the LA area:
- We ran a session with teachers from 9 different ICEF schools in the LA area (see picture above). This session focused on CAC’s educational Self-Directed Learning methodology. We demonstrated some CAC games to the group of engaged and passionate teachers which led to many fun and interactive discussions.
- Three of the CAC team (Nora Dooley, Emily Kruger and Kelly Conheeney) talked to volunteer Carrie Taylor on her radio show called Women Talking Football which airs on KaoticRadio.com. They discussed CAC’s partnership model and our ASK for Choice initiative which influences gender policy globally.
- CAC’s Chief Executive Strategist Brian Suskiewicz and ASK for Choice Strategist Nora Dooley presented at the NSCAA Convention at the LA Convention Center (see picture below). They analyzed ‘Global Coaching for Social Impact: What US Soccer Can Learn From Developing Countries’. During the convention CAC was also able to meet with many of our partners, old and new.
- Brian was also on a podcast called Youth Soccer Spotlight which is broadcast from Network Studios in LA. They welcomed Brian on to discuss CAC, our work and the work of many of the youth soccer coaches who get involved with CAC. Check out this podcast here.
While it was a very busy week for the full CAC team things don’t get quieter! Some of the team have already gone to Haiti to start our 2017 partner programs with the Haitian Initiative while others have major external meetings planned this week. More on that soon!